The current pandemic of the novel coronavirus has disrupted the aviation business. In a time where most airports are facing dramatic traffic drops or even a cease of operations, the immediate focus of route development has naturally shifted from developing eager opportunities to retaining and recovering existing routes.

Concentrate on the right routes for a successful restart

In this phase of uncertainty and unparalleled economic pressure…

• Airlines will concentrate on routes which have proven to be profitable in the past
• The discussion around incentives is likely to become more important than ever
• Airports and regional partners need to become more selective and spend their limited budget
  in a way in which it pays off best.

New BEONTRA feature enables airports to identify their focus routes

To support the activities of airports and their airline partners around a restart under the current circumstances, BEONTRA has released a cutting-edge feature to its B Route Development solution.

• The new Route Portfolio Management allows airports to adopt the airline’s perspective and benchmark their routes against similar airline routes using the main KPIs RASK, load factor, fare and yield.
• The solution combines BEONTRA’s know-how of aviation best practices with industry standard data sources, such as Sabre Global Demand Data, to provide airports with the relevant route performance insights in one place.
• The analysis results help airports identify focus routes and vulnerable spots and thus enable them to decide on which routes they should concentrate for the post-pandemic recovery.

Take charge of the recovery and start making data-driven decisions on the appropriate route development actions! Contact us today for a demo!

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The current pandemic of the novel coronavirus and the subsequent rapid spread of COVID-19 have disrupted the regular operations of all our businesses. We are no exception to that and have already taken steps in the past weeks to ensure the safety of our employees and continuity of our service to you, our customers.

• Over a week ago we already cancelled all customer events, meetings and trade-shows to minimize contact possibilities.
• All travel is restricted. We will be following any additional guidance on freedom of movement or isolation from the authorities as they change.
• To minimize contagion spread, all employees have been instructed to work from home until further notice and to actively practice social distancing, both among colleagues and the general public.
• Prior to the COVID-19 outbreak, we had already begun with the implementation of the newest generation of collaboration tools. This process was accelerated and completed last week so that all employees are able to effectively work from home.
• All employees are being asked to report any symptoms resembling COVID-19 to both the local health authorities as well as the company. In addition, all employees are asked to maintain elevated levels of personal hygiene.

We understand that this is an utmost exceptional time for both you as our customers and for us as a team. We are continuing to look at ways we can help you with the rapidly changing situation within the aviation industry.

Our operations are continuing and, at this time, we see no significant impact in our ability to support our customers during this critical time. We are available as you are used to and will be just as responsive as always to your needs.

You need further assistance? Please contact us via support@beontra.com.

Wishing you all a safe and healthy time over the coming weeks.

Your BEONTRA Team

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IATA recently revealed its “Impact Assessment of the Novel Coronavirus” where they analysed the potential impact of the health epidemic on the global and regional aviation markets through multiple what-if scenarios. The sharp decline in flight ticket bookings and the quick spreading the virus forced airlines to start cancelling flights in vast numbers that in turn significantly reduces the number of passengers and aircraft arriving to airports.

This in turn is expected to have a negative economic impact between $63 and $113 billion. As the virus is still spreading, we are yet to see its overall effect on the airports’ flight schedules and predicted passenger numbers. Therefore, just like IATA, airports also need to prepare multiple what-if scenarios to understand how much they would be disrupted.

As many of BEONTRA’s airport customers are affected by this situation, BEONTRA has activated its Cancellation Rate feature free of charge for the duration of this health epidemic. All community members using B Tactical for their Flight Schedule Management or Budget Forecasting tasks will benefit automatically. Hopefully, the feature will be of help to prepare for the highly unexpected and severe effects of the Coronavirus on their operations.

With this feature, the user can select for which set of flights which absolute number or percentage of flights need to be cancelled and for what period of time. Use it in combination with the standard bulk changes on expected aircraft types and seat load factors to create multiple scenarios within minutes and allow for aligned decision making.

BEONTRA hopes that even in these difficult times, airports can plan their business processes in a way that is efficient and will make most of the situation. We would like to encourage you to contact us at support@beontra.com in case you need further assistance with your planning tasks as we are here to help you wherever we can.

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Research conducted by BEONTRA reveals that more than half of all newly introduced routes have an origin-destination (OD) market size below 1,000 passengers prior to the opening. This finding proves that the common approach to use OD demand data to identify potential new routes, is not effective for a large number of markets. Following discussions with analysts from leading airlines, BEONTRA has developed a method which takes the bigger picture into account. It will be available as a new feature in the B Route Development solution in March 2020.

Unserved short-haul markets often lack substantial existing traffic

OD market data are widely accepted by airports and airlines and play to their strengths in the analysis of established markets or large unserved markets. However, especially for short-haul destinations and emerging markets, the current market size on unserved routes is often too small to be a meaningful indicator for the viability of a non-stop service.

Many point-to-point airlines rely on route benchmarking

Due to the limited significance of OD data, airlines specialized in point-to-point services, such as low-cost carriers, often take their decisions based on a benchmark of routes. From their revenue management system, they know which of their existing routes are most profitable and they look out for potential markets with similar characteristics. Besides traffic data, the most frequently examined criteria are competition and catchment demography.

New BEONTRA feature ranks opportunities and proposes potential carriers

To enable airport route development teams to objectively judge market opportunities, BEONTRA is introducing a new feature to its route development solution. The “Route Opportunity Finder” automates route benchmarking and creates a ranking of potential new air services. The algorithm analyzes more than 50,000 actual airlines routes, which have been introduced in the past 10 years, and compares them against the characteristics of potential new destinations for your airport. Criteria used include traffic structure and competition as well as demographic data, such as catchment population and GDP.

The resulting ranking of promising routes reflects the airlines’ preferences derived from their market activity. Also, a recommendation of potential carriers, which could serve the route is provided. This amazing feature does not only save you time, but also eliminates your blind spot and makes you aware of markets which you might not have thought of.

About B Route Development

With this new feature, BEONTRA’s B Route Development product covers the full scope from the discovery of route opportunities to the creation and presentation of fully-fledged airline business cases. More than 30 airports world-wide put their trust in B Route Development, which is built on industry standard data sources, such as Sabre Global Demand Data, flight schedules and airline unit cost information. Find out more about B Route Development.

Interested? Contact us today for a free demo

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